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Strategy Interview Questions

Strategy questions assess how you think about competition, pricing, marketing, time to market, and long-term vision. Google is famous for strategic insight rounds. These questions test your ability to think beyond features to business impact.

28 questions to master
28
Total Questions
5
Easy
11
Medium
12
Hard

Pro Tips for Strategy

  • Research the company's competitive landscape
  • Use Porter's Five Forces for competitive analysis
  • Consider build vs. buy vs. partner decisions
  • Think about moats and sustainable competitive advantages

Practice Questions

28 questions
#7
Easy
Dropbox

Make Dropbox More Useful for K-12 Schools

How can we make Dropbox more useful for K-12 schools?

#14
Medium
Airbnb

Common Problems Guests Have with Airbnb Properties and Solutions

Name 3 common problems guests have with their houses and what Airbnb can do to improve them.

#19
Hard
Lyft

How Lyft Can Improve Public Transportation

Imagine you're a Lyft PM. How would you improve public transportation?

#24
Hard
Lyft

Designing and Measuring Success of Lyft's Autonomous Vehicle Test

Suppose your team is testing autonomous vehicles for ridesharing in Palo Alto. How would you design this test? What metrics would you look at to judge if this test was successful?

#25
Medium
LinkedIn

Increasing LinkedIn Retention Among Job-Satisfied Professionals

How would you increase LinkedIn retention among professionals who are satisfied with their jobs?

#26
Easy
LinkedIn

LinkedIn Feature Dislike and Suggested Improvement

What’s a LinkedIn feature you dislike? What would you improve?

#27
Hard
PayPal

Designing a Fraud Detection Algorithm for PayPal

Design an algorithm to identify a fraudulent transaction in real-time, before it gets approved.

#28
Medium
Airbnb

How Hotels Can Stay Relevant and How Airbnb Can Pre-Empt Them

What could the hotel industry do to stay relevant? How could Airbnb pre-empt that?

#29
Easy
Airbnb

Solving Common Guest Problems and Retaining Airbnb Users

Name 3 common problems guests have with their houses and what Airbnb can do to improve them.

#30
Medium
Shopify

Explaining Shopify to a Mom-and-Pop Bakery

Pretend I own a mom-and-pop bakery. Explain to me why I should use Shopify and how I’d get started.

#98
Hard
Meta

What next steps would you take if Instagram Shopping cannibalized Stories' engagement?

Design diagnostic steps and experiments to balance Stories engagement with Shopping growth.

#117
Hard
Airbnb

Lessons for Airbnb at the onset of the COVID‑19 pandemic

What should Airbnb have done differently when COVID‑19 first started?

#118
Medium
Airbnb

Identify Airbnb’s weaknesses and threats

What are Airbnb’s current weaknesses and threats?

#119
Medium
Airbnb

Staying ahead of hotels: Airbnb’s competitive response

What could the hotel industry do to stay relevant? How could Airbnb pre‑empt that?

#142
Easy
Robinhood

Robinhood’s 5-year strategic plan

What should Robinhood’s 5-year strategic plan be?

#143
Medium
Robinhood

Evaluating entry into the home mortgage business

Should Robinhood enter the home mortgage business?

#385
Hard
Amazon

Should Amazon Enter Cryptocurrency?

Should Amazon enter the cryptocurrency space? Why or why not? If yes, how?

#386
Medium
Amazon

Amazon in the Education Market

Should Amazon enter the education market? How large might that market be (in dollars)?

#390
Easy
Amazon

Company That Scares Amazon Executives

What other company do you think scares Amazon’s C-suite executives the most right now?

About Strategy Interview Questions

Practice strategy interview questions for PM interviews. Learn to analyze competition, set product vision, and think about market positioning. Practice these questions to prepare for PM interviews at Google, Meta, Amazon, Apple, Microsoft, and other top tech companies. Each question includes expert answers verified by FAANG product managers and community solutions.