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Strategy Interview Questions

Strategy questions assess how you think about competition, pricing, marketing, time to market, and long-term vision. Google is famous for strategic insight rounds. These questions test your ability to think beyond features to business impact.

Questions
232
Easy
21
Medium
171
Hard
40

How to answer strategy questions

  • Research the company's competitive landscape
  • Use Porter's Five Forces for competitive analysis
  • Consider build vs. buy vs. partner decisions
  • Think about moats and sustainable competitive advantages

232 questions match

3
Asked Sep 2026Strategies to Increase Engagement on PayPal4 answers
Hard
StrategyPayPal
4
Asked Sep 2026Redesign Lyft to Increase Driver Tips3 answers
Hard
StrategyLyft
7
Make Dropbox More Useful for K-12 Schools7 answers
Easy
StrategyDropbox
14
Common Problems Guests Have with Airbnb Properties and Solutions2 answers
Medium
StrategyAirbnb
19
Imagine you're a Lyft PM. How would you improve public transportation?1 answer
Hard
StrategyLyft
24
Suppose your team is testing autonomous vehicles for ridesharing in Palo Alto. How would you design this test? What metrics would you look at to judge if this test was successful?2 answers
Hard
StrategyLyft
25
Increasing LinkedIn Retention Among Job-Satisfied Professionals2 answers
Medium
StrategyLinkedIn
26
LinkedIn Feature Dislike and Suggested Improvement1 answer
Easy
StrategyLinkedIn
27
Designing a Fraud Detection Algorithm for PayPal
Hard
StrategyPayPal
28
How Hotels Can Stay Relevant and How Airbnb Can Pre-Empt Them
Medium
StrategyAirbnb
29
Solving Common Guest Problems and Retaining Airbnb Users1 answer
Easy
StrategyAirbnb
30
Explaining Shopify to a Mom-and-Pop Bakery
Medium
StrategyShopify
98
What next steps would you take if Instagram Shopping cannibalized Stories' engagement?
Hard
StrategyMeta
117
Lessons for Airbnb at the onset of the COVID‑19 pandemic
Hard
StrategyAirbnb
118
Identify Airbnb’s weaknesses and threats
Medium
StrategyAirbnb
142
Robinhood’s 5-year strategic plan
Easy
StrategyRobinhood
143
Evaluating entry into the home mortgage business
Medium
StrategyRobinhood
195
Asked Dec 2025How would you slow the spread of misinformation on Twitter?
Hard
StrategyGoogle
334
Asked Dec 2025If WhatsApp were to create a premium subscription tier, what would you include in it and how would you position it to users who are used to a free service?
Hard
StrategyMeta
382
Asked Jan 2026Target Customers for Amazon Healthcare
Medium
StrategyAmazon
383
Asked Jan 2026Pitch a New Vertical for Amazon
Hard
StrategyAmazon
384
Asked Jan 2026Deep Dive on Amazon Advertising
Medium
StrategyAmazon
385
Should Amazon enter the cryptocurren cy space? Why or why not? If yes, how?
Hard
StrategyAmazon
386
Should Amazon enter the education market? How large might that market be (in dollars)?
Medium
StrategyAmazon
387
Asked Jan 2026What regulatory challenges might we face if we were to launch a hypothetical new product in Europe?
Hard
StrategyAmazon
390
What other company do you think scares Amazon’s Csuite executives the most right now?
Easy
StrategyAmazon
391
Asked Jan 2026Should AWS leads be worried about Google Cloud? Why or why not? What parts of that service are most and least threatening?
Medium
StrategyAmazon
431
Asked Jan 2026Responding to Lyft's Aggressive Discounts
Hard
StrategyUber
501
Suppose Meta is developing a creator subscription platform similar to Patreon. How would you measure the three-sided marketplace success (creators, subscribers, and Meta)?
Easy
StrategyMeta
591
You're the founder of a startup that's building a solution for people looking for a place to live. You're working on bringing the first version of your product to market. What will you build, and how will you approach the launch process?
Medium
StrategyMeta
592
Asked Feb 2026You're a Meta PM building a product for the Meta app that'll help people find new hobbies. Walk me through your 0-to-1 product development and launch process.
Medium
StrategyMeta
593
Asked Feb 2026Imagine you're giving a keynote about Android in 3-5 years. What will you be announcing?
Medium
StrategyMeta
594
Asked Feb 2026Meta is considering entering the digital health tracking market. As the growth PM, how would you approach user acquisition against established competitors like Apple Health?
Medium
StrategyMeta
595
Asked Feb 2026As a PM at Airbnb, you're tasked with launching a new service for digital nomads seeking medium-term (1-3 month) accommodations with workspaces. Bring this to market.
Medium
StrategyMeta
596
You're leading the launch of Meta's AI-powered personal shopping assistant. How would you approach phased rollout to maximize learning while minimizing risk?
Medium
StrategyMeta
598
Asked Feb 2026You're the sole PM creating a peer-topeer money transfer product. Users can pay each other or send money to businesses. It has only launched in the US and has a few million users. Should Meta continue to invest in this product?
Medium
StrategyMeta
599
Asked Feb 2026Suppose you're a PM tasked with expanding Stories. What are some surfaces in the Family of Apps (Facebook, Instagram, WhatsApp, Messenger) that we could add stories to?
Medium
StrategyMeta
601
Asked Feb 2026Say you were the CEO of Blue Origin, Jeff Bezos's spaceflight company. If you had 3 years to get the company to profitability while still furthering your technology, how would you do so?
Medium
StrategyMeta
603
Asked Feb 2026You lead growth for a subscription meal kit service that's experiencing 30% annual churn. What do you do to improve retention?
Medium
StrategyMeta
661
Asked Feb 2026What would your GTM plan be for a hypothetical new Azure feature that helps small retailers improve their ecommerce offerings?
Medium
StrategyMicrosoft
662
Asked Feb 2026Suppose you were launching an Airbnb competitor. How would you take on Airbnb, which dominates the vacationhome-rental market?
Medium
StrategyMicrosoft
663
What do you think is a good way to get Microsoft 365 customers to start using a new Office product? How might you use this new product to increase these customers’ probabilities of renewing their Microsoft 365 subscription?
Medium
StrategyMicrosoft
664
Asked Feb 2026How would you convince enterprise Windows customers to switch to Edge? What if they were (somehow) still using Internet Explorer?
Medium
StrategyMicrosoft
665
How would you double the usage of Microsoft OneNote, given two years and two dozen engineers?
Medium
StrategyMicrosoft
666
Asked Feb 2026Propose an idea to get small businesses to start using Azure’s hybrid compute features.
Medium
StrategyMicrosoft
667
Asked Feb 2026Tell me about a time when you had to greatly increase your product's revenue. What did you do?
Medium
StrategyMicrosoft
668
Asked Feb 2026How many gaming-related videos are uploaded to YouTube every year?
Medium
StrategyMicrosoft
669
Estimate AWS’s total annual revenue.
Medium
StrategyMicrosoft
670
Asked Feb 2026How many grapes could you fit in the Pentagon?
Medium
StrategyMicrosoft
671
Asked Feb 2026Estimate the total annual sales, in dollars, of staplers in the US.
Medium
StrategyMicrosoft

About Strategy Interview Questions

Practice strategy interview questions for PM interviews. Learn to analyze competition, set product vision, and think about market positioning. Every question has an expert answer; Premium unlocks the premium questions and their answers.