504 Asked Jan 2026 Meta's AI Assistant can respond to users via voice. How would you balance the metrics tradeoff between voice quality (which requires more processing power and latency) and response speed (which users expect to be near- instant)? Medium
Metrics 505 Asked Jan 2026 Name your favorite Meta product. How would you improve it? Easy
Product Sense 507 Asked Feb 2026 What metrics would you most want to track? Medium
Metrics 509 Asked Feb 2026 You're a PM at Kayak, the travel site. How would you measure your company's success? Medium
Metrics 510 Asked Feb 2026 You're the PM for Uber Eats. What goals do you set for your team? Medium
Metrics 511 What's your favorite Meta product? [Interviewer picks a sub-product of that product, such as the Reel creation experience for Instagram Reels.] What metrics would you use to measure the success of this sub-product? Medium
Metrics 512 Choose a Calendar product you like to use. As the PM for this product, how would you set some goals for the product? Medium
Metrics 513 You're building a product health dashboard for DoorDash. What are the top 3 charts you would want to create? Medium
Metrics 515 Asked Feb 2026 You're a PM on Facebook Stories. What metrics would you look at to see if the product was doing well? Next, how would you game these metrics — that is, what could you do that would make the metrics go up but would be bad for users and Meta? Medium
Metrics 516 Asked Feb 2026 Facebook Jobs lets users post, search for, and apply for jobs. If you were the PM on this product, how would you measure impact? Medium
Metrics 517 Asked Feb 2026 How would you measure the success of WhatsApp's efforts to reduce the spread of fake news on the platform? Medium
Metrics 518 Asked Feb 2026 Define some goals for Messenger Rooms. Medium
Metrics 519 Asked Feb 2026 You're the head of product for DoorDash. The CEO asks you what the product team's goals should be. What would you say? What would your north-star and supporting metrics be? Medium
Metrics 523 Asked Feb 2026 As the PM for Instagram Reels Shopping, you notice a 20% drop in purchase conversion rate over the past week. Walk through your process for diagnosing this metrics decline. Medium
Metrics 524 Asked Feb 2026 Meta is expanding its gaming platform to compete with Twitch and YouTube Gaming. What metrics would you track to measure creator, viewer, and platform success? Medium
Metrics 526 Asked Feb 2026 Ad revenue on Instagram dropped 5%. How would you diagnose the problem, and what would you do next? Medium
Execution 527 Asked Feb 2026 You’re the head PM of the Facebook Groups product. MAP (monthly active people) is steady, but DAP has declined by 20%. This trend has gradually occurred over the last 3 months. What do you want to do next? Medium
Execution 528 Asked Feb 2026 Suppose you’re the PM for Facebook Watch and ran an ad campaign to get more users. The customer acquisition cost was $8. How would you compute if this campaign is worth continuing? Medium
Execution 529 Asked Feb 2026 The number of likes left on Facebook Business Pages dropped 10% in the last month. What do you do? Medium
Execution 530 Asked Feb 2026 On Instagram Shopping, should we allow users to check out without logging in first? Medium
Execution 531 Asked Feb 2026 The RSVP rate on Facebook Events went down 45%. How would you do a root-cause analysis? Medium
Execution 532 Asked Feb 2026 You're the PM for videos in the Facebook Newsfeed. How would you measure your team's success? What would you do if you noticed a steady decline in the number of videos viewed? And how would you measure the success of your monetization efforts? Medium
Execution 533 Asked Feb 2026 Suppose you're the PM for Facebook Stories and your teammate says we should increase the height of the stories bar in the app. How would you think through this decision? Medium
Execution 534 Asked Feb 2026 What would you do if Facebook Stories engagement increased but Newsfeed engagement decreased? Medium
Execution 536 Asked Feb 2026 You're working on introducing ads into your product. How will you decide on the number of ads to show? Medium
Execution 537 Asked Feb 2026 Suppose you're building a peer-topeer money transfer product. Imagine I told you that the average amount of money per transfer decreased but the total amount processed stayed the same over the last 3 months. How would you figure out what happened? Medium
Execution 538 Asked Feb 2026 Suppose you're building a peer-topeer money transfer product. You have a choice to pursue one of two projects: you can either add billsplitting functionality or a feature to let users send money to charities. How would you choose which feature to build? Medium
Execution 539 Asked Feb 2026 Suppose you're a PM for Instagram and someone suggests that all Instagram content formats (posts, Reels, stories, live, etc.) be shown in a single feed, instead of in separate tabs as they are now. How would you decide whether or not to implement this idea? Medium
Execution 540 Asked Feb 2026 You're the PM for Facebook Stories. A new feature you just released led to a 5% decrease in the number of active creators but a 10% increase in the number of daily active users. Would you keep or roll back this feature? Medium
Execution 541 Asked Feb 2026 You're a Meta PM supporting Instagram stories and shopping. Your data scientists are telling you that shopping is cannibalizing stories. What would you do next, if anything? Medium
Execution 542 Asked Feb 2026 Suppose that Facebook Groups usage is going up while Facebook Stories usage is going down at the same rate. Is this a good thing or a bad thing for Facebook and Meta at large? Medium
Execution 543 A new A/B test has made the number of Facebook Events created go up 5%, but the RSVP rate is down 5%. What would you do next? Medium
Execution 544 Asked Feb 2026 The number of Messenger groupchats created has gone down 10% in the last quarter, but the number of DMs has gone up 10% in the same timespan. If you were the PM, would you be worried about this? Why or why not? Medium
Execution 545 Asked Feb 2026 Someone suggested that we stop requiring new Facebook users to upload a profile picture when they register. How would you decide whether or not to keep the profile pic upload step? What tradeoffs would you consider? Medium
Execution 547 Asked Feb 2026 You're the PM leading Instagram Reels. Meta wants to introduce more ads to the product. What goals would you set for the team? Medium
Execution 548 Asked Feb 2026 You're running an experiment and found out that the number of Stories created has increased, but the number of in-feed posts has decreased. Would you suggest a "Ship" or "No Ship" decision? Medium
Execution 550 Asked Feb 2026 Say you're the PM for Meta's AIgenerated captions feature for Stories. You notice a significant drop in caption acceptance rates from 65% to 40%. What do you do? Medium
Execution 553 Asked Feb 2026 Design a version of the Meta Quest (aka Oculus) for the blind. Medium
Product Design 554 Asked Feb 2026 How could Facebook build a feature to help people find roommates? Medium
Product Design 556 Asked Feb 2026 Why do you think Instagram invested so heavily in shopping? Was this a good idea? Medium
Product Design 557 How would you build a language learning product for the Facebook app? Medium
Product Design 560 Asked Feb 2026 Develop a product for people to discover and grow their hobbies. Medium
Product Design 561 Asked Feb 2026 Design a Meta app for finding houses to buy. Medium
Product Design 562 Asked Feb 2026 Design a Meta product for helping people buy and sell antiques. Medium
Product Design 563 Suppose you're a Meta PM. How would you create a product for families with kids? Medium
Product Design 565 Asked Feb 2026 Suppose you're a Meta PM working on health. How would you build a product for tissue donation? Medium
Product Design 566 Say you're the PM of a brand-new startup and are building a new product to help customers shop for cheese. How would you design this product? Medium
Product Design 567 Asked Feb 2026 As a PM on Meta's Social Impact team, build a new product for charitable giving or crisis response. Medium
Product Design 568 Say you're the first PM at a startup. What new product would you build for space travel? Medium
Product Design 569 Say you're a WhatsApp PM and want to add more ecommerce functionality. What would you do? Medium
Product Design